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Topic Cluster

By Dan Kurtz 1 min read

A topic cluster is a group of related content pieces that link to a central pillar page. The pillar covers the topic broadly; the cluster pieces go deep on specific sub-topics. Together they signal topical authority to Google.

Topic clusters are the modern replacement for “keyword-per-page” SEO. They also make editorial calendars easier to plan: pick a cluster, produce the pillar, then produce ten cluster pieces that all point to it.

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Reference Glossary Every term Miss Pepper uses, defined in plain English. Service Copywriting Strategies For Effective Communication Copywriting enhances brand visibility and connects with target audiences effectively.

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